Friday, February 12, 2010
Back In Hell A (thats LA for country folk) Package Drama continued
Hello Petals, Well after a gorgeous bottle of $900 plonk mixed with jet lag I have woken with a bit of a hangover. I’m staying at friends in glorious Bel Air. Wearing a kaftan and some gorgeous leather sandals that I picked up in Paris for a bargain from some well built Moroccan man.
I am sitting by the pool feeling like I have walked off the page of an Arthur Elgort/Grace shoot for Vogue and just imagine Giselle and Carolyn (who I need to call) leaping and bounding in the waterfall, Vivaldi is playing in the background(for those that live in the suburbs he was a Venetian baroque composer and priest).I have had a bit more time to catch my breath and had my assistant hold all my calls as none other than Victoria and David have popped in to discuss possible new looks and seek advice from Me “Hi Vicky, Hi Dave” (I don’t have the heart to tell them that the whole Galaxy(sounds like a club in Queens..The Galaxy in Hollis,ladies nights,all you can drink from 9-11 for $10...hideous) soccer thing only appealed to the West Hollywood crowd of 10 percenters trying to see David in the dressing room!
I need to stress to you that if my punctuation or spelling is wrong then just go with the flow. It’s my blog and I can do whatever I want and frankly I can’t be bothered with it all. Some of you may scratch and claw saying that she (me) was educated at some of the best schools and what happened to her grammar? I was too busy reading Vogue!! I will also make up my own words along the way!! run the show-I’m in the drivers seat and I am The International Man of Fashion!! And I cant work out all this bloody technical stuff!
Heres My show package thoughts!
The Women management production takes the cake. The packaging is divine and the choice of both model and image chosen is simply superb. Upon opening the boxed set one is welcomed with bold pictures of some of the model industries best. It is very much a statement that says “hello were here to play- but with style and a certain sense of aggression (in a good way). 2 snaps and a circle.
IMG- this monolith just keeps growing and growing- established stars and newcomers. Cards are ever so descriptive and the box is a keepsake that could even be an early Madonna Boxed set ( Oooh she just texted me). With this company’s tentacles in every major players Echsamin (A new word I made up for projects,brain or something)I am amazed that it hasn’t become complacent like houses of yesteryear. She just keeps getting better and better. Lets face it IMG has nearly everyone on the planet.
Next- Oh my goodness. This house is having such a wonderful vavoom at present. So many great girls and the cards are what cards should be. Next have busted out in Twenty Ten as a major force!! I hear that a cute little British man is partly responsible for the new growth and direction. Next are gonna rock this decade just you watch.
NY Models. Loving the tone they are giving. Very moody, very Soho, so very now. And a wonderful selection of fabulous girls. NY Models are set to make this a season to be remembered! They are on the cusp of major greatness as well being intelligently selective about the bookings they take and the models they take on. Enchante!
Marilyn: Well that divinely handsome creature Wayne Sterling from models.com sums it up in words so elegant and precise: “Flanked by two abstract illustrations, Marilyn’s FW 10 show package draws on the formal elegance of the design tradition forged by the likes of Brodovitch where a beautifully cropped photograph is everything in messaging your taste point. And what might that new message be? Frankly it is that the aesthetic intrinsic to Marilyn, one that celebrates the power of a woman’s beauty, stands as an even more vital aspect of the company’s identity than ever before" OMG I am melting -he is such a poet!
Supreme: I get butterflies in my tummy thinking of this (and I hate to use the word agency) company when it comes to image creation. This effort is more like a cinematic masterpiece than just pictures on cardboard. It breathes, It lives and it certainly delivers one of the most intoxicating statements of true fashion direction. I think that it should be a reference for a campaign- enchanté!
So these are my thoughts on the best show packages from the modelling agencies for this coming season.I wasn’t moved enough to chat about the male models agencies productions in length as the male side of this business doesn’t really matter as much. I mean the poor things all move house from Des Moines or wherever they come from with hopes and dreams as well as sculptured pecs and washboard abs all acting so butch and there is such a little market for them. It really doesn’t matter does it. It’s nice to look at but in the whole scheme of things who really takes male models seriously ( apart from after work action shots with very wealthy mature men and the odd job dancing or hosting at certain establishments that I never ever would frequent.) But I did like the Boss Models young consenting cadet look. And I may comment about male models at a later stage.
I was reminiscing with Marc, Martine and the gang and must say that I wish there would be a return to greatness in the way that Rifat Ozbek assembled Amber, Shalom, Kate and many others in that fabulous show at the Armoury back in the 90’s. It was simply to live for. Lets hope that this season several of the more experienced “Ubers” appear on the NY runways, as we need it. Have to run now- off to a very important meeting with a young man from one of those Hollywood agencies that has just been promoted from the mail room to budding agent (Not to be confused with a now defunct Mens club of a similar name that was on Sunset called the ‘Male room’)But first I need to trim my legs with a good old fashioned razor as those hair removal cremes just give me a hideous rash and I cant stand being waxed! The Iphone is vibrating again- It’s Naomi!Gotta run.